Saturday, May 30, 2020
(Webinar) Facebook Marketing Tips With The Authors of Im On Facebook Now What
(Webinar) Facebook Marketing Tips With The Authors of Im On Facebook â" Now What Im on Facebook Now What is NOW in the updated, second edition !! Heres a webinar (sign up here no cost)that Im doing with the coauthors (Jesse and I welcome Rachel Melia, Facebook expert and marketing consultant as a coauthor) info below: Facebook has over 1 billion users worldwide and has become a critical marketing tool. Do you know how to best utilize the social media platform to achieve your business objectives? We go into detail about many of the things organizations of all sizes need to know to be successful on Facebook in the recently released book Im on Facebook Now What??? 2nd Edition. Join us for a FREE webinar with sessions from each of the three authors. In this 90 minute webinar, each authors will do a 30 minute presentation jam-packed with information. We will expand on content from the book as well as share brand new information not available anywhere else. Date: June 27th, 2013 Time: 11am-12:30pm Here is the schedule: 11am 8 Tricks For Building a Thriving Facebook Community by Rachel Melia. Growing a thriving Facebook community can be challenging. In this webinar, learn 8 tricks for how you can build a community of the right fans that are engaged and ready to take action (and what to do next). 11:30am Managing Professional Relationships on Facebook by Jason Alba. Finding prospects on Facebook (or any social network) is great. Now what do you do with them? Use a relationship management tool to develop your contacts into real relationships. Dont let prospects fall through the cracks. Follow-up and nurture relationships. 12pm Using Passion to Drive Growth and Conversation by Jesse Stay. Having grown many Facebook Pages to millions and millions of fans, Jesse has found one common theme that has helped grow all of them passion. Focusing on the things that really resonate with your audience and implementing that throughout your social strategy will make night and day difference in how fast your brand grows for the amount you put into it. In this webinar Jesse will show you how to grow your brand on Facebook using passion, and what factors lead to a successful social strategy. Dont miss this exciting webinar, register now. -Jason, Jesse Rachel *P.S. We will pick three lucky webinar viewers that will each win a signed copy of Im On Facebook Now What???, and one webinar viewer that will win a signed copy of Jesses book Google+ Marketing For Dummies. Register now! *P.P.S. Enter for a chance to win one of three $50 Amazon gift cards. Purchase Im On Facebook Now What??? 2nd Ed. and be entered to win. Write an honest Amazon review for two additional entries. Purchase the book from Amazon here. Enter by 7/3/13. (Webinar) Facebook Marketing Tips With The Authors of Im On Facebook â" Now What Im on Facebook Now What is NOW in the updated, second edition !! Heres a webinar (sign up here no cost)that Im doing with the coauthors (Jesse and I welcome Rachel Melia, Facebook expert and marketing consultant as a coauthor) info below: Facebook has over 1 billion users worldwide and has become a critical marketing tool. Do you know how to best utilize the social media platform to achieve your business objectives? We go into detail about many of the things organizations of all sizes need to know to be successful on Facebook in the recently released book Im on Facebook Now What??? 2nd Edition. Join us for a FREE webinar with sessions from each of the three authors. In this 90 minute webinar, each authors will do a 30 minute presentation jam-packed with information. We will expand on content from the book as well as share brand new information not available anywhere else. Date: June 27th, 2013 Time: 11am-12:30pm Here is the schedule: 11am 8 Tricks For Building a Thriving Facebook Community by Rachel Melia. Growing a thriving Facebook community can be challenging. In this webinar, learn 8 tricks for how you can build a community of the right fans that are engaged and ready to take action (and what to do next). 11:30am Managing Professional Relationships on Facebook by Jason Alba. Finding prospects on Facebook (or any social network) is great. Now what do you do with them? Use a relationship management tool to develop your contacts into real relationships. Dont let prospects fall through the cracks. Follow-up and nurture relationships. 12pm Using Passion to Drive Growth and Conversation by Jesse Stay. Having grown many Facebook Pages to millions and millions of fans, Jesse has found one common theme that has helped grow all of them passion. Focusing on the things that really resonate with your audience and implementing that throughout your social strategy will make night and day difference in how fast your brand grows for the amount you put into it. In this webinar Jesse will show you how to grow your brand on Facebook using passion, and what factors lead to a successful social strategy. Dont miss this exciting webinar, register now. -Jason, Jesse Rachel *P.S. We will pick three lucky webinar viewers that will each win a signed copy of Im On Facebook Now What???, and one webinar viewer that will win a signed copy of Jesses book Google+ Marketing For Dummies. Register now! *P.P.S. Enter for a chance to win one of three $50 Amazon gift cards. Purchase Im On Facebook Now What??? 2nd Ed. and be entered to win. Write an honest Amazon review for two additional entries. Purchase the book from Amazon here. Enter by 7/3/13.
Tuesday, May 26, 2020
How to Prepare a Mission Statement Before Writing Your Book - Personal Branding Blog - Stand Out In Your Career
How to Prepare a Mission Statement Before Writing Your Book - Personal Branding Blog - Stand Out In Your Career Before starting to write a nonfiction book to build your personal brand, take the time to write a mission statement for your book. The afternoon, or two, that you spend on your mission statement will ensure that you write the right book. Dont jump the gun at the beginning of a project and spend too much time thinking about titles, contents, and publishers. Instead, identify what you want out of your book. By identifying the specific goals and objectives you want your book to provide creates a framework for planning, writing, promoting, and profiting from your book. Preparing a mission statement ensures that your decisions at every step will be consistent with the goals and objectives you want to achieve. A 2-page mission statement ensures that you will make the most of each of the 100-plus pages you write for your book. Start with a vision Bob Blys latest book, The Marketing Plan Handbook: Develop Big-Picture Marketing Plans for Pennies on the Dollar, begins with a great example of creating a marketing plan by working backwards from the desired results. Bobs one of Americas most respect direct response copywriters and the author of 78 books. Ive been turning to Bob and his books for guidance for over 25 years. When Bob was, himself, working with a coach, his coach had Bob write a vision statement of what a typical day in his life would be like. The 9 brief paragraphs in Bobs vision statement described all aspects of a day in his ideal life, including the specific tasks to spend time on, his finances, andmost importanthis personal relationships with wife and family. Bob reports that, although he didnt take specific action on his vision statement and his coachs follow-up comments, he was energized from the process. He also reports that somehow the goals containing within my ideal day description implanted themselves in my brain. As he continued: Not everything in my ideal day essay has come true, but I have moved forward it in several significant directions. Elements of an authors mission statement If youre preparing an authors mission statement for your personal branding book, start by asking yourself the following questions: Where is your income coming from? What is your monthly, or yearly, overhead, and how much is left over after the bills are paid? How much of a cushion, or financial buffer, do you want saved in the bank? How did you leverage your personal branding book into new product and service opportunities? What kinds of people are you dealing with? Who are the clients and prospects you deal with every day? What do you like about them? What are their characteristics? What are their concerns and concerns? How do they benefit from working with you? What are the skills youre using each day? What are the daily duties and tasks that you look forward to performing in order to leverage the opportunities created by your book into day to date income? Did you need to master new skills to efficiently perform your post-publication ideal tasks? How do your clients and prospects discover you? Describe your ideal marketing funnel. What are the steps involved in your process, or a system, for converting readers into prospects and clients? Networking. Beyond clients and prospects, have you expanded your contact sphere through networking with others who share your interests? What kinds of individuals are new to your contact sphere, and what do you like about them? What kind of hobbies, interests, or passions, are you now able to indulge in? What do you do when youre not working? What kind of family or leisure pursuits do you engage in? What kinds of passions and pleasures do you now have both the time and the money to indulge in? How did your book make the above possible? What was the contribution that your book played in making your ideal day possible? More important, how did each of the the decisions you took planning, writing, promoting, and profiting contribute to your ability to life a life of ideal days? Starting your mission statement Avoid procrastination. Create and save a new document entitled Mission Statement for Book and begin by entering the 7 questions above, and formatting them as headings. Then, without further ado, answer the above 7 questions as accurately and quickly as you want. Avoid the temptation to self-edit or prejudge the feasibility of your responses. (There is no grading involved!) When youre through, save your work and close the file. Review it the next day, and continue to review it as you create the content, writing, and marketing plans for your personal branding book. Author: Best-selling author and book coach Roger C. Parker helps business professionals plan, write, promote, profit from a brand-building book at his daily writing tips blog. His latest book is #BOOK TITLE Tweet: 140 Bite-Sized Ideas for Compelling Article, Book, Event Titles.
Saturday, May 23, 2020
Personal Branding Weekly - Happy Birthday #Brandchat - Personal Branding Blog - Stand Out In Your Career
Personal Branding Weekly - Happy Birthday #Brandchat - Personal Branding Blog - Stand Out In Your Career This week we hit a milestone in a twitter chat that I started five years ago. In fact, our #brandchat birthday is this Wednesday, February 19th. In five years, weâve met many BRANDidos (a term of endearment for all those who chat and share their insights and resources). Some have stayed, others have left and many have taken ownership in shaping and growing the community, feel and focus on the chat. If you look at why people have stayed and taken ownership of the chat, take a moment to reflect on your own brand or the brand of your small business. Exhibit, or even more so embrace, the following practices to create a community of advocates around your brand: 1. Meaningful conversations This doesnât mean itâs a âtell allâ bare your soul type of conversation. It does mean that you must be honest, authentic and appreciative of everyone involved. 2. Be present Our chat is just one hour. The benefit of that is during that hour we are present â" fully listening, conversing with and sharing our time, talent and resources with fellow participants. 3. Open your mind and be willing to change your beliefs When youâre truly listening to someone and treating their opinion and beliefs as valuable, then you are open to altering your own opinions and beliefs after learning more about theirs, how they substantiate it or why they believe what they do. Itâs important to note that I didnât say anything about changing your values. Your values are at the core of who you are. Your beliefs can change while your values stay firm. 4. Consider that the way youâre valued and appreciated might not look like what appreciation should look like to you Recognize that what motivates you might not motivate others. [tweet this] The people you work with need to be shown appreciation in a manner that means something to them and encourages them. 5. Value those who are there Honor those who participate. It can be just one person. Focus on them instead of focusing and discussing those who arenât there. 6. Know why youâre doing what you do Strategy and how tactics connect with your overall goal is important to keep at the forefront of every interaction. What else would you add to the list? I hope youâll join us this week and jump into the chat to say Happy Birthday and to introduce yourself. Youâre always welcome! What we covered this week to help you in managing your personal brand: The Damage of Using Sarcasm in Workplace Communication by Skip Weisman Are You Making Enough Money? by Debra Benton Romancing the Brand: An Interview with Tim Halloran by Bill Connolly Why Your Boss is a Jerk by Nance Rosen How to Negotiate for What You Want by Crystal Washington Maintain Your Brand When Youre at Your Lowest by Heather Huhman Change Vocabulary to Build Relations and Increase Sales by Elinor Stutz 7 Signs Your Sales Training Needs a Revamp by Eddy Ricci Top 25 Oddball Interview Questions for 2014 by Glassdoor.com How to Make the Most of the Conference Season by Jeff Shuey LinkedIn as a Career Networking Tool by Richard Kirby Bland to Brand with Appreciation by Maria Elena Duron When to Get a Graduate Level Degree? by Ceren Cubukcu How to Improve Your Interviewing Skills by Alex Freund Ten Minutes per Day Could Improve Your Personal Brand by Beth Kuhel Dont Be Shy: Brand Building for Introverts by Leslie Truex 5 Questions to Ask Before Going from For-Profit to Non-Profit by Marc Miller Greener Grass? Leave for the Right Reasons by Debra Benton To help you with some valuable tweets to share with your connections: The best way to engage an audience is to tell a story without pitching your business. http://ow.ly/tEXCx [tweet this] âA matcher is somebody who tries to maintain an even balance of give and take.â Read more from Adam Grant: http://ow.ly/tEXL2 [tweet this] The number one reason people leave their jobs is the boss. http://ow.ly/tEXRN [tweet this] To ace a video interview, you must be tech savvy and comfortable seeing yourself on video to make a lasting impression. http://ow.ly/tEXUe [tweet this] When someone says âthank youâ and their face and demeanor donât match, we donât believe them. http://ow.ly/tEY0B [tweet this] Sarcasm in workplace communication either instantly kills or begins to slowly erode a relationship. http://ow.ly/tEYaz [tweet this] By using your abilities and making money, you give yourself power, leisure, solitude, and liberty. http://ow.ly/tEYgW [tweet this] âA brand is a representation of an entity. Whether a product, a service, a company, or an individual, weâre all brands.â http://ow.ly/tEYnv [tweet this] When you lack empathy, your boss will surely seem like a jerk. http://ow.ly/tEYsE [tweet this] You canât advance your career or be a successful business owner if you avoid asking for precisely what you want. http://ow.ly/tEYAs [tweet this] Feeling low? Make a point to challenge yourself to do at least one thing every day to maintain your personal brand. http://ow.ly/tEYEs[tweet this] Your words are your marketing tools that will negate or build sales. http://ow.ly/tEZCY [tweet this] Training that revolves around the differences in potential prospects and how to identify and adapt is key. http://ow.ly/tEZI2 [tweet this] With job searches already heating up thus far in 2014, job seekers should be ready to impress during any interview. http://ow.ly/tEZOQ [tweet this] Following up after conference season seems like a simple step, but it will set you apart from 80% of the competition. http://ow.ly/tF0a2 [tweet this] LinkedIn: Connect-ability is the key factor you need to understand and leverage to maximize your proactive networking. http://ow.ly/tF0p5 [tweet this] Appreciation knows no boundaries, and itâs up to you to set the foundation for the best business climate. http://ow.ly/tF0Uj [tweet this] Before deciding on a graduate level program, you should know your career goals. http://ow.ly/tF15f [tweet this] In an interview, never underestimate the importance of showing the interviewer you understand issues the company faces. http://ow.ly/tF1j1 [tweet this]
Tuesday, May 19, 2020
Podcast CCG 34 The Top 3 Ways to Communicate More Effectively for Female Leaders
Podcast CCG 34 The Top 3 Ways to Communicate More Effectively for Female Leaders PODCAST: Click play above or right click here and save link as to download or subscribe on iTunes. Leave a quick review and rating here on this link, I would really appreciate it! SHOW TOPICS: Confidently communicate and gain respect Stop making common mistakes many female managers make Build trust with the men on your team Avoid stress, anxiety and miscommunication Discover how to negotiate with men
Saturday, May 16, 2020
Getting Noticed With Executive Resume Writing For Administrative Positions
Getting Noticed With Executive Resume Writing For Administrative PositionsIf you are thinking about applying for administrative positions in the United States government, you will need to make sure that your resume is the best it can be when it comes to executive resume writing for administrative positions. This is an important step because you will want to make sure that you have done everything you can to prepare for this important process.To write the best resume for administrative positions, you will need to start by making sure that you know what it is that you want your career to look like. There are many different administrative positions that you will be competing for, so it is a good idea to know what position you are in the running for. You can then begin to brainstorm some possible administrative positions that might be appropriate for you.Some people do not realize that the process of finding the perfect person for a position is a very difficult one. That is why it is imp ortant to make sure that you have a well-rounded resume. You should not focus on a specific job, because you may lose focus on the information that you want to include in your resume.One of the best parts of writing an executive resume for administrative positions is that you will be able to apply it to a variety of different government jobs. It is not necessary that you narrow your focus to only government jobs in the United States. However, you can still find a job that you would be ideal for if you focus on your own background instead of just using the resume. It is possible to find a job in a variety of different government agencies.Executive resume writing for administrative positions also requires that you have an original idea when it comes to your personal skills. When you do, you can use the ideas that you have to get a better insight into your strengths and weaknesses. This is also a good way to ensure that you will be able to point out exactly what you can do for a potent ial employer. Writing a resume for administrative positions does not mean that you cannot include your experiences and education. However, you should also make sure that you can point out these things when it comes to your skills and potential. A resume for administrative positions is only as good as what you put on it, so make sure that you are focusing on the parts that you want the employer to see.Executive resume writing for administrative positions is one of the best ways to get noticed and considered for any job. You can also take steps to ensure that you are eligible for any position that you apply for. The same is true for job hunting throughout the country, but the goal is to start by being familiar with the responsibilities that you will be facing with a particular position in the government.Executive resume writing for administrative positions can be done by anyone who wants to learn how to do it. If you want to know how to use a resume for administrative positions, it is possible to learn about how to write one by reading books that discuss how to do it, but it is even easier to do it by simply doing it yourself.
Tuesday, May 12, 2020
Links - The Chief Happiness Officer Blog
Links - The Chief Happiness Officer Blog Any fool can go doh, but when is it appropriate to say Your dogs condition has been upgraded from stable to frisky, Abortions for some, miniature American flags for others! or even Yes! Crisitunity! ? The AV Club comes to the rescue with this handy guide to Simpsons quotes and their real-life uses. Dance, monkey. Dance! Isnt that a Simpsons quote too? Google sketchup looks cool. Seriously cool. (via Tveskov). Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related Links - The Chief Happiness Officer Blog Stephen Shapiro (who rocked Copenhagen last week with his presentation on Goal-Free Living) has posted a mind-map that outlines his book, contributed by an Australian reader. Check it out its an excellent overview of the thinking behind Goal-Free Living. Rich DiGirolamo is making June 15 Recess At Work Day. Excellent! Bernie deKoven could probably suggest some great activities for Recess At Work Day. The man knows fun! How about a game of Massivel Multiplayer Thumbwrestling? Im a huge fan of Fight Club (the book and the movie), but untill now I had no idea that the books main characters are really Calvin and Hobbes 25 years later. Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related Links - The Chief Happiness Officer Blog I wouldnt mind seeing my colleagues row past my desk some day. Nonzero, one of my top 10 books, has a great website with lots of excerpts from the book. In this great interview, Ward Cunningham, creator of the wiki, says that the power of collaborative development has only just begun to be realized, and open-source software will continue to spur more collaboration and more innovation. I will probably surprise absolutely no one by saying I agree :o) Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related Links - The Chief Happiness Officer Blog Even CNN says that you should take it easy, and not work to hard. Great website on strength-based leadership. I am deeply envious of a last name as cool as Zinger. Philip Greenspun has an excellent piece on early retirement. I say we should all do this intermittently, and work a couple of years, retire for a year or two and then stage a come-back. Semcos part-time retirement scheme is also cool. Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related Links - The Chief Happiness Officer Blog If you stand up for too long you may pass out, as this video demonstrates. Am I a bad person for finding this hilarious? The band Arctic Monkeys became hugely popular by giving their music away. This make more sense to me than, say, signing your music over to a record company for next to no money. David Myers has a lot of great articles on happiness. Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related Links - The Chief Happiness Officer Blog Bernie deKoven has just launched Finger Golf, which Bernie calls a simulation game for the business community. For business to build community. For business to help people learn about how to build a better business community. Probably right after breakfast on the first day of a conference. It looks absolutely amazing and I want one. Theres an article in Krop og Fysik, the danish physio Therapists magazine about happiness at work and yours truly. Its only available in danish though. Never forget to fasten your dogs seatbelt when you do loops in your plane. This is cool in a geeky kinda way: A bicycle with square wheels that actually works. Provided of course that the surface it rides on is an inverted catenary. Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related Links - The Chief Happiness Officer Blog A few good links while Im rebooting: Great article on abundance in the digital world. Quote: In the physical world scarcity is what leads to value. In the digital world abundance is what leads to value. Karoshi is a japanese word for death by overwork. Yes, it happens. If you want to protest the The Cult of Overwork, why not put it on a T-shirt (thanks, cityzenjane). Even serious business magazines like Forbes say you should sneak out of work right now. Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related
Friday, May 8, 2020
More stuff from the happy-at-work conference - The Chief Happiness Officer Blog
More stuff from the happy-at-work conference - The Chief Happiness Officer Blog Weve received some more follow-up material on the happy-at-work conference. Suna Christensen is an anthropologist who participated, and has now written a short report on the conference. Its fascinating reading, and heres one of my favourite bits: Work life and private, personal life is traditionally two separate worlds. But through inclusion of being human on the job this conference created a connection where human life as such stretched beyond the known borders. In me an experience was created which means, that it no longer makes sense to speak of work environment as terms or conditions under which we work. In stead, we must search for (new) words and concepts that as the conference did in practice kan represent the (contradictory) conditions under which we work. Music to my ears :o) You can find the whole report here in danish only, though. Merete Klussman also participated, and she wrote a personal account of her day at the conference. Her article is an excellent description of the day and what participants could get out of the conference. Read Meretes story here. Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related
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